Roaring in to the New Year
Ugh, it's that time of the year again—New Year's resolutions. Cue the eye rolls and dramatic sighs. Let's be real, resolutions are like that trendy song that everyone is totally obsessed with for a hot minute. You're into it at first, but before you know it, it's just background noise.
How often do you hear the phrase “new year new me”? How often do you think that that goes anywhere beyond just words? Probs never. LOL
So how do you think a “new me” is brought about? Is it just manifestation? Nah, we know it’s more than relying on good vibes and the cosmic vibrations of the universe There's genuine work that needs to happen. Before we jump into the excitement of a "new me," it's essential to reflect on the old. *Fabulous by Highschool Musical 2 starts playing* What worked? What didn't? Taking stock of the past year's experiences and lessons provides an important foundation for meaningful change. Embrace the wisdom gained and carry it forward into the new year.
Hibernation vs. Hustle-nation
Now, here's where things get interesting. Bears are the champions of hibernation, excelling in the art of cozying up for months on end. But in our human world, the "New Me" challenge demands a slight deviation from this bear blueprint. Sorry, folks, no months-long hibernation for us. It’s all about the hustle-nation, not the hibernation!
Have you ever heard of SMART goals? No, we didn't just capitalize it to yell at you or call other goals dumb. SMART actually stands for something!
So if hustle-nation bears had the capacity to set SMART goals, here's a playful take on how they might approach it:
"BEAR-SMART" Goals: A Furry Approach to Success
B - Be Specific, Like Pawing for Honey:
Bear sets a specific goal: "Secure 100 pounds of fish before the snow thaws" instead of merely aiming for "more fish."
Being specific in your goals means you've pinpointed exactly where you want your business to go. Bear baddies don't dabble in vagueness. And neither should you. That doesn't mean having a laundry list, either! Quality over quantity.
E - Embrace Measurability, Counting Catch Sizes:
Bear tracks progress by quantifying its catch, noting the pounds of fish nabbed or honey pots gathered.
Success, in its essence, is often subjective and multifaceted. Measuring it requires translating the abstract into the concrete. It's turning the qualitative into the quantitative, assigning metrics to aspects that are often deemed unmeasurable.
Whether it's customer satisfaction, team morale, or brand perception, finding the right metrics is like turning emotions into numbers. Measuring success isn't solely about reaching the destination though; it's about savoring the journey. Tracking the journey allows you to appreciate the efforts, learning experiences, and unexpected joys along the way.
A - Achievable Targets, Not Beyond the Bear's Grasp:
Bear ensures the goals are within reach, like targeting a feasible amount of fish in its known hunting grounds.
Achievable goals are like the architectural blueprints of your business journey. Instead of sketching an extravagant castle in the clouds, think of your goals as the solid foundation upon which you can construct your empire. Realistic goals provide a roadmap that helps you navigate the twists and turns of entrepreneurship with confidence.
Small wins are the building blocks of monumental success. Achievable goals provide your small business with the opportunity to accumulate these victories. Each milestone achieved becomes a stepping stone, building momentum and fostering a culture of success within your team. Wouldn’t you rather have more constant successes than one every now and again? Realistic, achievable goals can help you change your mindset to one of confidence, positivity, and growth.
R - Relevant Goals that are Tailored to Bear Necessities:
Bear prioritizes objectives that matter most for survival: snacks and naps, stocking up food for hibernation or protecting territory.
Relevant goals are those that align with your overall business strategy, contribute to your long-term vision, and address the specific needs and challenges of your business.
Let’s keep it going though. One more.
T - Time-bound Objectives, Like Preparing for Hibernation:
Bear adheres to a timeline, aiming to gather its necessary food stash before the harsh winter sets in.
Time-bound objectives are crucial for small businesses for several reasons, as they provide a framework for achieving goals, create a sense of urgency, and contribute to overall business success. They allow for clear deadlines to be set, help you prioritize, maintain accountability, help you measure progress, and can help you stay motivated!
Let's make 2024 more bearable
The Sleepy Bear team realizes how difficult it is to set New Year's resolutions, keep the motivation, and succeed with your resolutions. Especially as a small business, it can be absolutely overwhelming! So we have gathered all of our best knowledge and our favorite people and have created a New Year New Me challenge just for you! One that actually works. Why does it work? Because we’ll be doing it with you! You will have the support, networking opportunities, and actual challenges to help you stay motivated and succeed.
Sleepy Bear is committed to your success. That's why we do what we do. And that's why we are giving you 🤌the secret sauce🤌. The New Year New Me challenge is free! Because we love you. 😘
So, are you ready to make this year YOUR year? Join Sleepy Bear's New Year New Me Challenge and let's turn those resolutions into resounding victories together!
|tldr
Tired of failed New Year's resolutions? This blog suggests a bear-inspired "Bear-SMART" approach: Be Specific, Embrace Measurability, Set Achievable Targets, Ensure Relevant Goals, and Establish Time-bound Objectives. The Sleepy Bear team offers a New Year New Me challenge with support, networking, and resources for small businesses. Plus, they emphasize the importance of bear hugs—metaphorically spreading love, kindness, and support on the journey to self-improvement.
Book a consultation today and discover how we can sculpt your brand’s identity into a powerful force in the market. Or, dive into our Brand Bear Academy, where you'll uncover the insider secrets to crafting a standout identity within your brand. Say “GIRL BYE” to brand crisis, and watch your audience and engagement explode!
Thank you so much for reading!
Hanna Black, Copywriter & Blogger, SBC.
